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Features: Email & Communications

Effortless Email & Communication Tools to Engage Your Members

Reach the right people at the right time – without the hassle. WildApricot’s email and communication features make it easy to send automated updates, newsletters and event reminders to keep members informed and engaged. 

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Simplify Member Communication With Powerful Email and Text Messaging

Stay connected with your members using WildApricot’s easy-to-use email tools. Automate and schedule your messaging in one dashboard to save admins time while keeping your members up to date. Track email performance, personalize your message and segment your audience to make the biggest impact with every email.

Streamline Your Communication With Automated Emails & Reminders 

Save time and keep your members engaged with automated emails and reminders. WildApricot lets you schedule emails for membership renewals, event reminders, and welcome messages—so you never have to worry about missing an important touchpoint. 

  • Set up email sequences that trigger based on member actions like event registrations or membership level changes 

  • Schedule out your membership reminders for important messages regarding renewals and events, with customizable timelines 

  • Send out automated financial emails for donations, invoices and receipts ensuring no one misses a confirmation  

Create Stunning Emails in Minutes With Built-In Templates 

Craft professional, engaging emails in no time with our ready-to-use templates or create your own! Whether you’re sending newsletters, event invitations or renewal reminders, WildApricot helps you create polished emails without any coding or design skills. 

  • Customize colors, fonts and images to match your organization’s branding 

  • Utilize mobile-friendly layouts so recipients can read your messages on the go or on a desktop 

  • Build emails from templates, copy and customize to create your own templates or start from scratch using our drag-and-drop editor 

Send Your First Email Now With a 60-Day Free Trial of WildApricot

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Boost Engagement With Smart, Dynamic Email Content 

Personalized and dynamic content make your emails more engaging and relevant – improving email performance and member relationships without extra effort. From custom fields to targeted messaging, WildApricot’s smart personalization will change the way you interact with members. 

  • Automatically insert member names, renewal dates, event details and other fields to tailor each message 

  • Utilize past member actions like event registrations and donation history to send targeted emails that recipients want to see 

  • Customize your own email macros to create fields specific to your organization’s membership and events 

Send Smarter Emails With Advanced Member Segmentation 

No more one-size-fits-all emails. WildApricot’s segmented and targeted messaging allows you to tailor your emails to different groups based on interests, activity or membership status. From welcoming new members to engaging donors, you’ll send relevant messages that don’t go in the trash bin. 

  • Easily filter audience based on membership level, event attendance, renewal status or choose your own custom criteria 

  • Build personalized email campaigns that are targeted to specific audiences like recent donors, lapsed members, volunteers and more 

  • Get as granular as you want – precise targeting increases the engagement, making every email more impactful 

Track Email Performance & 
Improve Engagement 

Understand your email performance with WildApricot’s built-in tracking and analytics. Monitor and track how effective your email campaigns are with statistics on delivery, opens, and links clicked for every message and every contact.  

  • Use engagement metrics to identify which emails drive the most action and what resonates with your audience 

  • Send follow-up emails based on email tracking – recipients who didn’t open your messages or click any links 

  • Export your tracking information for a particular message into spreadsheets to further analyze email performance 
“As soon as we switched from Memberize to WildApricot, we began to sell out our ski trips in record time. I love how I can automate the event confirmation emails and financial transactions.
– Gary Rubens, Webmaster, Budget & Finance Committee Chair,, Ski Club of Washington D.C.

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